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ONLINE MENTORING SESSION: What to look for in a Country Manager

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ONLINE MENTORING SESSION: What to look for in a Country Manager

26 fev - 2025 • 12:00 > 26 fev - 2025 • 13:00

Evento en Línea a través de Zoom
Evento cerrado

ONLINE MENTORING SESSION: What to look for in a Country Manager

26 fev - 2025 • 12:00 > 26 fev - 2025 • 13:00

Evento en Línea a través de Zoom
Evento cerrado

Descripción del evento

Date: 26 February 2025
Time: 12pm - 1pm (BRT)
Speaker: Raquel Kibrit and Giselle Hipólito
Language of the session: English

This mentoring session is part of the virtual edition of the Global Business Mentoring Hub for Startups.

Being prepared to negotiate with different countries and regions is strategic for companies that are born or want to become global.  

The country manager is the first person that helps land your business in international markets. It is essential that this person has the skills required to make your business real. So in this session, we will cover the key skills a country manager needs to have to make sure your strategy becomes a reality.

In this 60-minute session, you will receive insights, and learn practical skills to help you navigate the world and expand your business.
 
About the mentors
Raquel is an international strategist designer working to help more companies go global. Her expertise includes project management, international strategies, international setup, global expansion, international sales, international branding, product fit, strategic planning and set up of international operations. She enjoys interacting with CEOs and helping them decide which market they should go to next, and then designing the plan and executing the setup. Currently, Raquel is working on projects with investment promotion agencies to support startups going global. She also teaches skills to entrepreneurs and professionals who need to interact with international clients and stakeholders. Her sectors of expertise include startups, technology, innovation, fintech, e-commerce, fashion, retail, infrastructure, ports, and government.

Giselle Hipólito - Founder of GiHi International Business
International Relations professional, founding partner of GiHi International Business, with a career spanning more than 20 years, specializing in international business strategy and development. She contributes significantly to training in the internationalization of companies, trade promotion and attracting foreign direct investment, facilitating public-private relations and establishing solid contacts with consulates, embassies, C-LEVEL executives, exporters, suppliers and international organizations. With extensive international experience, she has led Brazilian delegations on approximately 85 international missions, prepared market studies and developed sectoral projects. She has worked with multinationals, trade associations, chambers of commerce and small companies, developing and promoting sectors such as graphics and electronics for export, and solar photovoltaics to attract foreign direct investment in various countries, as well as the bilateral relationship between Brazil and the USA, through international training given by renowned global thinkers, with a focus on ESG, innovation ecosystems, and global strategy. She specialized in Global Business at Harvard Business School. She is certified by ADIGO as a consultant and facilitator for the training program: The Leader as Facilitator.


About GLOBAL BUSINESS MENTORING HUB FOR STARTUPS virtual edition
Following on the success of the Global Business Mentoring Hub for Startups at the Web Summit Rio 2024, we have launched the virtual edition of the most popular mentoring sessions.
Sterna Group has renowned global expansion professionals who bring insights and trends to your startup. 

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Sterna International Business

We work across all dimensions of your company to successfully internationalize it. Our team has experts with extensive international experience and is located in Brazil, England and Israel. Expertise is technical in international strategy, sales, international marketing, international law and finance and international taxation. Combining the experience of our experts, we have already supported more than 100 companies to internationalize abroad or to Brazil.

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