Date: 28 May 2025
Time: 12pm - 1pm (BRT)
Speaker: Raquel Kibrit and Giselle Hipólito
Language of the session: English
This mentoring session is part of the virtual edition of the Global Business Mentoring Hub for Startups.
Being prepared to negotiate with different countries and regions is strategic for companies that are born or want to become global.
Learning how to read your prospective client is very important to actually seal the deal. In this session, we will present you how to read better the cultural aspects of doing business in Brazil. We will cover behavior traits, we will cover business culture, the timings of the business, and the sales cycle. Join the session to get new clients in Brazil.
In this 60-minute session, you will receive insights, and learn practical skills to help you navigate the world and expand your business.
About the mentors
Raquel is an international strategist designer working to help more companies go global. Her expertise includes project management, international strategies, international setup, global expansion, international sales, international branding, product fit, strategic planning and set up of international operations. She enjoys interacting with CEOs and helping them decide which market they should go to next, and then designing the plan and executing the setup. Currently, Raquel is working on projects with investment promotion agencies to support startups going global. She also teaches skills to entrepreneurs and professionals who need to interact with international clients and stakeholders. Her sectors of expertise include startups, technology, innovation, fintech, e-commerce, fashion, retail, infrastructure, ports, and government.
Giselle Hipólito - Founder of GiHi International Business
International Relations professional, founding partner of GiHi International Business, with a career spanning more than 20 years, specializing in international business strategu and development. She contributes significantly to training in the internationalization of companies, trade promotion and attracting foreign direct investment, facilitating public-private relations and establishing solid contacts with consulates, embassies, C-LEVEL executives, exporters, suppliers and international organizations. With extensive international experience, she has led Brazilian delegations on approximately 85 international missions, prepared market studies and developed sectoral projects. She has worked with multinationals, trade associations, chambers of commerce and Event policy
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